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888 Holdings Reveals Strong 2012 Financial Performance Figures

888 Holdings, the parent company of popular sites like Poker and Casino, has recently released financial figures that detail its performance throughout the end of 2012. The online gaming provider has evidently had a fantastic year, its corporate strategies paying off in customer and financial growth.

The figures show an increase in nearly every area of 888's business during the last months of 2012. The only notable exceptions came from the company's online bingo site (which saw an 11% decline that 888 attributes to "challenging and competitive market conditions", sportsbooking service (with only a 3% decrease) and the number of active casino players. Otherwise, 888 Holdings reported an outstanding level of growth in sectors ranging from the number of active customers at its poker site to overall revenue. The online gaming network's success can be partially attributed to its recent entry to markets like Italy and Spain, its concentration on expanding into mobile gaming (a trend that continues to sweep the industry) and some savvy marketing efforts.

Brian Mattingley, 888's CEO, called the last quarter of 2012 the end of "an excellent year of performance for 888" and said that the company "achieved record revenues in both the [final] quarter and the year as a whole." Mattingly added that 888's 2013 is off to a strong start, too. January has already seen the network increasing revenue while performing well in areas such as customer acquisition, betting activity and more.